‘WYSIATI’ Art Installation Showcases the Art of Light with HARMAN Professional Solutions
January 24, 2019
NEW DELHI, INDIA—Design Matrix recently deployed Martin by HARMAN RUSH UV lighting fixtures in the ‘WYSIATI’ art installation to create unforgettable lighting effects.
‘WYSIATI (What You See Is All There Is). Or is it?’ is an art installation created by Harmeet Singh Issar and Sanjeev Nangia as part of iGuzzini’s ‘Light First’ exhibit. ‘WYSIATI’ takes different forms depending on where you stand, stimulating people to stop, reflect and take a new perspective. In order to achieve this effect, Issar and Nangia hired India’s leading architectural lighting experts, Design Matrix. After consulting with the creators, Design Matrix selected Martin by HARMAN RUSH PAR 4 UV and RUSH BATTEN 1 HEX fixtures for their high-output ultra-bright UV light.
“Our goal with this design was for no two people to have the same viewing experience,” said Harmeet Singh Issar, creator of ‘WYSIATI’. “Martin lighting fixtures were the obvious choice for this project, as they’re the only professional blacklight fixtures on market with optics, allowing us to alter the directionality and intensity of light to get the perfect visuals.”
‘WYSIATI’ is constructed using fluorescent pigment, wire mesh, and high-gloss mirror sheets strung across the tree-lined boulevard. RUSH PAR 4 UV fixtures illuminate the wire sculpture with an ultra-bright UV LED light, morphing the texture of each surface as viewers move around the exhibit. RUSH BATTEN 1 HEX fixtures provide controllable electronic dimming, strobe, and pulse effects, allowing the designers to achieve a variety of exciting looks.
“Martin lighting has long been associated with creative lighting art in the west. In India this is one of the brilliant instances when art has been presented with such creativity and innovation. I thank Harmeet for bringing such works of creativity to Indian audiences.” said Prashant Govindan, Sr. Director, India and SAARC, HARMAN Professional Solutions. HE further added, “Martin architainment lighting fixtures are flexible, extremely reliable and are backed with world class quality and support. It is therefore natural for lighting designers across the world to use Martin in several creative expressions in art and technology. Both RUSH PAR 4 UV and RUSH BATTEN 1 HEX were recently launched during Infocomm 2018 and have great potential for blacklight applications. The way WYSIATI install simulated cognition, it can be a fantastic install unit at venues that have a long walk-ways such as Art Galleries, Museums, Amusement Parks, Heritage Sites, Theatre/ Auditorium Sound and Light shows, etc.”
ABOUT RUSH PAR 4 UV
The RUSH PAR 4 UV is a bright single-lens UV LED PAR can light fixture for use in blacklight applications. The fixture includes a 100-watt COB 400 nm UV LED mounted in a reflector for high-output ultraviolet light, and has regulated air cooling for quiet operation. With electronic dimming and strobe and a bracket suitable for floor or truss mounting, the RUSH PAR 4 UV is ideal for a variety of nightlife, stage, and concert applications.
Single-lens 100W UV LED PAR
Electronic dimming and strobe
ABOUT RUSH BATTEN 1 HEX
The RUSH BATTEN 1 HEX is an ultra-bright 12-cell batten color + UV wash fixture with full pixel control. Featuring 12 watt RGBAW+UV 6-in-1 LEDs, the RUSH BATTEN 1 HEX provides intense light for color, white, or blacklight applications. Equipped with pixel mapping and controllable electronic dimming, strobe, and pulse effects, designers can achieve a variety of exciting looks. A removable diffuser/lens increases the beam angle from 25° to 32°, and brackets are available for floor or truss mounting. The LED source and rugged, lightweight construction make it ideal for live shows, TV events, stage, concerts, and nightclubs.
Bright batten with 12 individually controllable RGBAW+UV LEDs
Electronic dimming, strobe, and pulse effects
25° and 32° beam angles available
HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 50 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics Co., Ltd.
ABOUT HARMAN INDIA
HARMAN started its operation in India in 2009 and has been at the core of innovations and transformation from a hardware-focused company to a software- and services-driven business. The company has more than 9000 employees across eight cities in India. In line with Prime Minister, Narendra Modi’s ‘Make in India’ vision, HARMAN has invested significant resources in building its R&D and manufacturing capabilities in India, including a state-of-the-art factory in Pune, Maharashtra that delivers cutting-edge infotainment and audio solutions for HARMAN’s automotive partners, including TATA Motors. HARMAN is proud to support many community efforts and initiatives, such as A.R. Rahman’s Sunshine Orchestra, Pune’s Gaana Saraswati Mahotsava and Mrs. Arundhati Nag’s Rangashankara theatre in Bengaluru. Consumers in India can buy HARMAN products on our ecommerce website HarmanAudio.in
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Director, Public Relations
HARMAN Professional Solutions
HARMAN Professional Solutions India
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TAGS: Architectural, Art Piece